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Are Interior Design Reality Shows
Accurate of a Real Life Interior Design Professional?
by Candice Mathers
With the influx of "reality" design shows I have noticed many new
clients who are uneducated about the process of hiring an interior designer and
the costs. They want their homes to look like the covers of "Traditional
Home" or Elle Décor" with high quality fabrics and furnishings
with completely unrealistic budgets. There are also the people who watch
realtiy shows and have tiny budgets and think this is going to stretch as far
as it does on television. Viewers see what can be done for $1000 and think,
"If they can get all that for $1000 just think of what we can do for
$20,000." They know that the sofa they just looked at in Marshall Fields
costs $3,500 and the dining room table was $4,500 without chairs, yet
they think a "good interior designer" can magically stretch their
remaining $12,000 budget for the rest of the entire home, and pay the interior
designer too.
Let's look at just how real reality interior design shows are: For one,
they have a "production staff" of many people who assist the
designer in making it all come together, seemingly with no problems. They can
afford to work with tiny budgets because they have something called
"Advertising Sponsors" of the show known as commercials; who
are paying the salaries of the staff, the interior designers, and all the
tradespeople.
On the interior design reality shows the production staff consists of full time
tradesmen who in the real world charge thousands of dollars to build custom
furniture around the clock. Then there are design assistants who work on the
shows, who schlep all over town for the main designer to get items needed for
the design scheme. In real life, an independent interior designer/decorator
would pay an employee to do their bidding, and many do not have design
assistants to shop all over or do their running around. If we don't have an
employee for running around, we get paid for this service. It's added on to our
time. Interior designers also don't have free electricians, painters or a
magical salary---we are paid by the hour, by the project or a combination of
hourly and markups. We work very long hours. Interior designers who own their
own studio on average work about 70 - 80 hours a week or more, especially while
working on demanding projects.
Think of interior designers as a contractor of aesthetics for your
space. Just like in construction or renovation
.design is a process. It
takes time to make a plan, implement it and it takes money. Take into account
everything and everyone a contractor has to coordinate. All the materials and
supplies they need before they can get started. They also want a payment for
half down as well. Well, interior designers work very similarly. We have
initial meetings, budgets to meet and agree on, contracts to get signed, money
down to begin the work, space planning, design schemes, drawings or autocad
imaging, shopping, orders to place, checks to send, driving, client update
meetings or phone calls, vendor orders from many different companies to watch
over and coordinate delivery for, management over the trades like painters,
tile installers, millworkers, faux finishers, upholsterers, contractors, and
constant phone calls and juggling to make your space come together beautifully,
on time and within budget.
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